How to create a customer journey map

Note

Note

Overview

Learn the essential elements of creating a customer journey map and how to visualize the journey.

Instructor

Moira Dorsey
XM Catalyst, Qualtrics

Moira Dorsey is an XM Catalyst at the Qualtrics XM Institute. During her 20 years as an experience management researcher, advisor, and speaker, Moira has coached leaders on how to find the sweet spot where customer needs, employee experience, business goals, and operations combine to produce great experiences that drive growth.

Resources